When Liz Shuler rides on an airplane, she often has an experience that will be familiar to most travelers: Her seat mate asks, "What do you do?"
Five years ago, after saying she worked for a labor union, Shuler said, most people would put their noses back in their books. Today, she's met with reactions like "awesome" and "amazing."
"There's a genuine excitement out there," Shuler said.
It's not just airplane riders who are excited. More than 100,000 American workers at companies like John Deere and Kellogg's voted to authorize strikes in October and November to demand better pay and working conditions.